Elevate Condos

Meld was proud to be the marketing lead for a new $50 million condominium development in Coralville, Iowa. The project brought together multiple partners on the development side and multiple partners on the marketing and architectural end. The Meld team became the glue between it all. Meld helped build the brand identity and logo, planned and executed the brand reveal, provided content for the website, and spearheaded drone work and photography. We were fortunate enough to work with Creative Mellen and Shive Hattery on this project as well as with Grand Rail, The Bails Team, and Brotherton Investments.

Elevate Corporate Identity
Elevate Condos Entrance

Next-Level Marketing

Interactive elements and a strong strategic messaging and design helped set Elevate apart. The branding was created to reflect the many unique qualities this development delivered, including 20 acres of natural beauty around the condos.

Elevate Website

Elevate Social Media

Revealing the Name and Branding

 This launch post announced Elevate’s name, showed the branding, displayed the building renderings and Elevate lifestyle, and directed traffic to the new website—all in a succinct, engaging, high-quality video.

Lure Magazine Spread

This post features a full-page ad Meld designed for the Corridor Business Journal’s Lure Magazine. This post is one example of how Meld marries print and digital marketing using social media.

Page Like Ad

This Facebook page like ad, written and implemented by Meld to encourage people to like and follow Elevate’s Facebook page, generated 128 new page likes in 1 month.

Chat Icon Green e1639514418802

“I have worked with Meld on a few company brand launches for businesses but we hired them to work on the brand launch for our new condominium launch for Elevate – Next Level Living. It was the first time we have ever tried to develop a specific brand for a single project. I continue to be astounded at how easily we get to the ultimate finish line and how the Meld Team makes it seem so effortless. Our project hit the ground running and was easily recognized in our market in a matter of days. Simply incredible!!!”

Mike Bails

Elevate Partner


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Meld’s promotion equated to more than 1,000 visits to the website in a 24 hour period on the first day of launch.

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Meld reached 16,277+ people through organic and paid Facebook efforts in the first 30 days after the Elevate launch.

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The website bounce rate in the first three months after launch. This percentage is within the optimal range and means that more than 60% of the people who go to the website are extremely engaged with the content and look at more than one page of the website.

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