Meld’s 2023 Roundup
What has Meld been up to this year? A lot! Here are some of our favorite projects from 2023.
Q&A with Meld Senior Graphic Designer Nate Collins
In this Q&A, Nate discusses all things design process and brand identity.
10 Creative Conferences You Don’t Want to Miss in 2023
Here are ten creative marketing conferences that are sure to spark imagination and innovation in 2023!
10 Marketing Conferences That Belong on Your Radar in 2023
Here are ten virtual, in-person, and hybrid marketing conferences that are sure to spark creativity and growth in 2023!
The Biggest Myths about Rebranding
Check out our list of rebranding myths! These are some of the biggest misconceptions we encounter when clients approach Meld to explore a business rebrand.
Does App Development Make Sense for Your Business?
Before you get too carried away and open a new tab to search for app developers, let’s talk logistics—are the cost and effort of creating an app for your business, or would a mobile-optimized website experience be just as effective?
Spring Brand Refresh
Is it time for a brand refresh? Here are 7 things you can do right now to shine. Roll up your sleeves and let’s dive in.
4 Types of Marketers React to Facebook’s New Meta Brand and the Metaverse. Which One Are You?
A 3-minute read to help you gauge your position on Facebook’s metaverse vision.
The Melderverse’s Take on the Topic of the Facebook Metaverse
A 10-minute read to help you understand Facebook’s Metaverse vision
Creating a Logo and Brand Identity that Delivers Smiles: Ray Orthodontics
Learn more about the ideation and thought process behind the logo and brand identity we created for a new Cedar Rapids orthodontics practice.
Should You Launch a New Brand During a Pandemic?
Learn why now might be a great time to move forward with a brand launch, even during uncertain times.
Extra Time on Your Hands? Audit your Foundational Marketing
If you find yourself or your team looking for things to do, look no further! In this blog we share some tips for conducting a foundational marketing audit.
Do You Have a Love-Hate Relationship with the Trade Show Booth in Your Life?
There is an art and a science to trade show booths. Find out how to make your exhibit more engaging to your target audience.
Why Your Website is an Important Marketing Tool
While many businesses focus their time on social media or reviews, where do customers go to learn more? Your website. We explain why a robust and well-designed website should be the hub of your marketing efforts.
Designing Branded Environments with Tallgrass Business Resources
Looking to promote your brand and company culture? Branded environments can be a great place to start. Meld sat down with representatives from Tallgrass Business Resources to learn more.
Trademark Examples and FAQs with a Patent Attorney
Unsure where to start trademarking your business? Get tips from Jason Sytsma at Shuttleworth & Ingersoll, PLC on why your brand needs a trademark and how a trademark can fit into your marketing plan.
Brand Consistency Builds Trust
There are many benefits to maintaining a consistent brand presence. One of the most important benefits is subliminally establishing trust and reliability with your customers. In this blog, we discuss the ramifications of poor brand alignment and provide suggestions to help keep your brand consistent.
5 Considerations for Your New Brand or Logo
When choosing your brand or logo, color is king. Hannah Dunn, Graphic Designer and Strategist at Meld Marketing, explains the 5 factors you should consider as you’re creating or refining your brand identity.
